How To Create A High-Impact Launch Strategy For Your Book Or Product

Yesterday I spoke with Wendy Dashwood-Quick, a qualified coach and soon-to-be published author, about her experience using a diverse range of tools and strategies to promote her coaching business.

Wendy has successfully used a variety of methods to help build trust and rapport with potential clients, as well as to firmly establish her expertise as a coach in the areas of career change, time management and self-confidence.

During the call Wendy talks about her strategy of using free reports and ebooks to give away in return for building a list of names and email addresses of potential coaching clients.

This has led to her current project, the launch of her first ever published book, called "Discover Yourself On The Yellow Brick Road – 7 Core Principles of Career Success".

Interestingly, Wendy is employing cutting-edge tactics to help ensure her book on its launch day has the best chance of going straight into the Amazon Top 100 sellers list. Wendy reveals the details of some of the best ways you can effectively motivate people to buy your product within a short period of time and create maximum publicity and impact for your launch.

Wendy is also making great use of the free social media tools available to any coach or business owner who would like to promote their product or service. These social media (or web 2.0) tools, include Facebook, Twitter and the use of blogging – and the impact they can have on the success of your business is considerable.

So enjoy this interview, and if you have any questions about how you can use the internet to market your product or service, feel free to contact me for a free consultation.

Interview with Wendy Dashwood-Quick